The Librem name originated with the desire to make a truly freedom respecting laptop and phone. Libre is an adjective meaning “free, at liberty” and is used to distinguish it from gratis which means “free of charge”. Libre is used extensively in the GNU/Linux community to show that software is free in the sense that its source code is available as opposed to non-free software where the source code can not be viewed. Libre also translates easily to a variety of languages. The “m” was added to help it roll of the tongue.